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Business Workshops
The
Massachusetts Small Business Development Center Northeast Regional
Office conducts free and low-cost
workshops addressing a wide range of concerns for
both start-up and existing businesses. Many programs are
cosponsored with local chambers of commerce, colleges and
universities, community development organizations, trade
associations, banks and corporate sponsors.
All workshops are
held in Massachusetts and offered free of charge
unless otherwise noted. Pre-registration is required.
Click here to view our cancellation policies.
Registration closes at noon on the
day prior to the seminar. Unless a seminar is full,
walk-ins are welcome.
For a complete listing of
statewide MSBDC training,
please visit
www.msbdc.org.
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Program Descriptions
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Growth Strategies For
Small Business - A
Twitter Event
*This event has been
postponed. New date TBA*
An interactive,
hands-on event to help
you assess the best
management tools and
growth strategies at
each stage of your
business' life cycle.
Let's do a SWOT
analysis, and determine
you "keys to success".
Please bring your
smartphone, laptop or
tablet so we can use
Twitter to enhance our
dialogue! Feel free to
call the speaker,
Margaret Somer
(msomer@salemstate.edu) to help
you get onto Twitter.
The speaker will be
Margaret Somer, regional
director of the
Northeast Regional
Office of the MA Small
Business Development
Center at Salem State
University.
Date:
Time:
8:00 -
10:00 a.m.
Location:
Enterprise Center at
Salem State University,
121 Loring Avenue, Suite
106, Salem
Cost:
$35
Contact: Register online by
clicking here.
Questions? Contact Will Neely at
the SSU Enterprise
Center at
wneely@enterprisectr.org.
Cosponsored by
the Enterprise Center at
Salem State University
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Using WordPress and
Mobile for Your Business
A content management
system is software that
makes it easy for
non-techies to manage
their website.
Easy-to-use, powerful,
and flexible,
WordPress is the most
popular content
management system on the
market. We will also
touch on optimizing your
website for mobile
devices and tablets.
The speakers will be
Mike Sperling and/or
Mike Calabro of Sperling
Interactive.
Date:
Tuesday, March
10, 2015
Time:
8:00 -
10:00 a.m.
Location:
Enterprise Center at
Salem State University,
121 Loring Avenue, Suite
106, Salem
Cost:
Free
Contact: Laurel
Costello at 978-542-6343
or
sbdc@salemstate.edu
Cosponsored by
the Enterprise Center at
Salem State University
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Pricing Your Products
and Services
Learn about pricing
concepts, the role of
pricing in a company’s
strategy and an easy
four step process to
determine pricing for
your services or
products on the basis of
costs, customer goals,
trends and competition.
The speaker will be
Paul J. Shaughnessy,
Lincoln Consulting
Group, Inc.
Date:
Tuesday, March
10, 2015
Time: 6:00 -
8:00 p.m.
Location:
Northern Essex Community
College, Riverwalk
Campus, 360 Merrimack
Street, Building #9,
Lawrence
Cost:
Free
Contact: Laurel
Costello at 978-542-6343
or
sbdc@salemstate.edu
Cosponsored by
Northern Essex Community
College
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Five Do-It-Yourself
Search Engine
Optimization Tips
Getting your product
or service on page one
of Google results should
be a key component of
your marketing plan.
We’ll provide five
proven search engine
optimization (SEO) tips
that you can implement
yourself to generate and
convert on more online
leads.
The speakers will be
Mike Sperling and/or
Mike Calabro of Sperling
Interactive.
Date:
Thursday, April 2, 2015
Time:
8:30 - 10:30 a.m.
Location:
North Shore Community
College, 100 Cummings
Center 181 Elliot
Street, Suite 121-E,
Room C01, Beverly
Cost:
Free
Contact: Laurel
Costello at 978-542-6343
or
sbdc@salemstate.edu
Cosponsored by
North Shore Community
College and the Greater
Beverly Chamber of
Commerce
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10 Ways to Beef Up Your
Website
A website is a key
component of your
marketing plan. It is
vital to keep up with
the latest changes in
technology and trends.
We'll bring you up to
speed with tips on how
to improve the site
visually, boost
usability, and optimize
it for search engines.
The speakers will be
Mike Sperling and/or
Mike Calabro of Sperling
Interactive.
Date:
Tuesday, April
14, 2015
Time: 6:00 -
8:00 p.m.
Location:
Northern Essex Community
College, Riverwalk
Campus, 360 Merrimack
Street, Building #9,
Lawrence
Cost:
Free
Contact: Laurel
Costello at 978-542-6343
or
sbdc@salemstate.edu
Cosponsored by
Northern Essex Community
College
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Using WordPress and
Mobile for Your Business
A content management
system is software that
makes it easy for
non-techies to manage
their website.
Easy-to-use, powerful,
and flexible, WordPress
is the most popular
content management
system on the market. We
will also touch on
optimizing your website
for mobile devices and
tablets.
The speakers will be
Mike Sperling and/or
Mike Calabro of Sperling
Interactive.
Date:
Thursday, May 7, 2015
Time:
8:30 - 10:30 a.m.
Location:
North Shore Community
College, 100 Cummings
Center 181 Elliot
Street, Suite 121-E,
Room C01, Beverly
Cost:
Free
Contact: Laurel
Costello at 978-542-6343
or
sbdc@salemstate.edu
Cosponsored by
North Shore Community
College and the Greater
Beverly Chamber of
Commerce
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Cancellation Policy |
Cancellations received by noon the day prior to
the seminar will be entitled to a refund. No
refund will be given on notifications received
after that time or in any no-show situation.
When the Enterprise
Center collects the registration fees, its
cancellation policies apply. Please
contact them directly for further information.
The
MSBDC reserves the right to cancel or reschedule
a seminar due to insufficient enrollment.
Registration fees will be returned or credited
towards a future program. |
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Weather Cancellations |
If a host school
closes due to inclement weather, SBDC workshops
at that location are canceled. If possible, we
will try to reschedule workshops.
Please
refer to the host school websites for schedule
changes and weather alerts. |
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